Internet Consulting, Multichannel, e-CRM, Customer Relations

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The Origins of Our Firm

Four fundamental observations led to the creation of Keley Consulting:

New technologies bring possibilities for strategic departures (but call for a true departure in ways of thinking).
The success of a multichannel project requires an overall vision: market, technology, organization, human resources.
Recommendations from solutions providers are often biased and incomplete. Any thinking driven by technology is destined to fail.
Knowledge of the field is essential in a domain where details make all the difference. Expertise without experience can lead to poorly adapted recommendations.

The Founding Team

Pierre Guimard

Consultant in Management and Organization. Areas of expertise: Internet, CRM, Call Center.

Founding associate, Pierre Guimard began his career in Consulting with Accenture and then with the Boston Consulting Group, firms for whom he conducted missions dealing with strategy, organization, implementation of information systems and development of Internet activity.

He later worked for Fnac.com as its Director of Customer Relations and Director of transversal projects. In particular, he directed the re-design of the Fnac.com site, along with various projects in marketing, logistics and electronic banking. Pierre Guimard earned his degree at ESSEC (International Business School of Europe) in Paris.

Jean-François Fortunato

Consultant in Organization and Information Systems.

Areas of expertise: e-marketing, implementation of relations programs, customer loyalty policies, Internet technologies.

Funding associate, Jean-François Fortunato began his career with IBM as a project manager for large accounts in France and in the United States. He then joined Wunderman, a marketing and relations agency, as Director of e-Solutions, in Paris and then Toronto. In particular, he brought to completion projects in the fields of mass-marketed products, the computer industry, and the automobile industry. Jean-François Fortunato earned his degree at the ENSERG (Graduate School of Electronics and Radioelectricity) in Grenoble.

Our Organization

The Keley Consulting team is composed of ten consultants grouped along 3 poles of expertise:

E-Business and Information Technology
Customer Relations and Contact Centers
Change Management

If needed, the firm also calls upon a network of independent experts in various fields:

Brand Strategy
Change Management
Sales Force Motivation
Innovation Management
Network Security

Keley Consulting initiated the creation of a network of firms prominent in the innovative markets:

Korea
India
USA
UK

This network makes it possible for them to conduct larger-scale market watches and international studies

Our Culture

Results: With our operational background, our culture is understandably results-oriented. We complete missions following a plan of action putting short-term actions at the forefront. 3 months after completion, we measure with you the efficiency of our recommendations.

Service: Passionate about service and keenly aware that the quality of relations is essential in consulting, we implement processes and tools that aim for the highest level of quality. Everything we do is organized and designed to provide you with the flexibility you need.

Empathy: Having held positions of responsibility, we understand the constraints our clients are under. We take a participatory approach, recognizing and rewarding the contributions of your team.

Innovation: We are passionate about information technologies, the possibilities they present for changing daily life and about innovation in general.

Trustworthiness: Our clients trust us with strategic information. We guarantee total confidentiality. We are willing to consider an agreement of exclusivity for your field of activity.